The Dollar Oultook; Bears Rule The Market

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Rule the Freakin’ Markets: How to Profit in Any Market, Bull or Bear

In 1988, Michael Parness followed a stockbroker’s advice and lost nearly all of his nest egg of $150,000. In 1999, he opened an online brokerage account and set out to get his money back. In fifteen months, he turned $33,000 into $7 million, started the online trading Web site “Trend Fund”, and developed a trading strategy that delivers profits in both bull and bear In 1988, Michael Parness followed a stockbroker’s advice and lost nearly all of his nest egg of $150,000. In 1999, he opened an online brokerage account and set out to get his money back. In fifteen months, he turned $33,000 into $7 million, started the online trading Web site “Trend Fund”, and developed a trading strategy that delivers profits in both bull and bear markets.

In Rule the Freakin’ Markets, Parness uses visual aids and practice exercises to show online traders and investors how to:

– Practice responsible trading techniques that maximize reward and limit risk
– Avoid the “Seven Deadly Sins Plus Fear” that block success in the market
– Protect investments no matter what the market does
– Understand how market technology drives daily and cyclical market moves
– Avoid the pitfalls of trading in cyberspace
– Recover and learn from significant losses
– Strategize and anticipate, rather than overreact or freeze, when change occurs
– And finally, live full and satisfying lives as traders

With its lively tone and refreshing approach to trading and investing, Rule the Freakin’ Markets is an essential guide to profiting from today’s turbulent market. . more

What Is a Bear Market?

Invest during a bear market, and you may be in for quite the rocky ride.

During bear market periods, investing can be risky even for the most seasoned of investors. A bear market is a period marked with falling stock prices. In a bear market, investor confidence is extremely low. Many investors opt to sell off their stocks during a bear market for fear of further losses, thus fueling a vicious cycle of negativity. Although the financial implications of bear markets can vary, typically, bear markets are marked by a 20% downturn or more in stock prices over at least a two-month timeframe.

Bear market phases
Bear markets typically begin when investor confidence begins to wane following a period of more favorable stock prices. As investors grow increasingly pessimistic about the state of the market, they tend to sell off their investments in order to avoid losing money from the falling stock prices they anticipate. This behavior can cause widespread panic, and when it does, stock prices can plummet. When this happens, trading activity tends to decrease, as do dividend yields. At some point during a bear market, investors will typically try to capitalize on low stock prices by reinvesting in the market. As trading activity increases and investor confidence begins to grow, a bear market can eventually transition to a bull market.

Origin of term
The term “bear market” is named for the manner in which a bear tends to attack. A bear will usually swipe its paws in a downward motion upon its prey, and for this reason, markets laden with falling stock prices are called bear markets.

Bear market versus bull market
A bull market is one marked with strong investor confidence and optimism. It is the opposite of a bear market, during which negatively prevails. In a bull market, stock prices go up. Like the term “bear market,” the term “bull market” is derived from the way a bull attacks its prey. Because bulls tend to charge with their horns thrusting upward into the air, periods of rising stock prices are called bull markets. Unfortunately for investors, bull market periods that last too long can give way to bear markets.

Bear market versus market correction
A market correction is a period in which stock prices drop following a period of higher prices. The idea behind a correction is that because prices rose higher than they should’ve, falling prices serve the purpose of “correcting” the situation. One major difference between a bear market and a market correction is the extent to which prices fall. Bear markets occur when stock prices drop 20% or more, whereas corrections typically involve price drops around 10%. Furthermore, market corrections tend to last less than two months, whereas bear markets last two months or longer.

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Statistics
Between 1900 and 2020, there were 123 market corrections and 32 bear markets periods. During this time, the average market correction lasted 10 months, while the average bear market lasted 15 months. Bear markets are usually shorter than bull markets, which can bode well for investors.

Craft Breweries Dominate The Top 50, But Guess Which Giants Rule The Beer Market

As you savor your favorite craft beer or head to one of the many craft breweries that seem to be opening daily throughout the country, it’s logical to assume that the craft beer avalanche has begun to bury the beer giants who have dominated the industry for decades. The most recent statistics, though, show otherwise.

Small or independent craft brewers have undoubtedly made significant inroads into the American beer market, constituting 40 of the Top 50 breweries in volume of beer produced for sale last year, according to the Brewers Association’s recently released 2020 statistics. But the traditional giants are standing tall, with control of the biggest chunk of the market, which exceeds $107 billion annually.

Anheuser-Busch, which brews more than 100 brands, including its flagship Budwesier and Bud Light, is No. 1, the Brewers Association’s data shows. The brewing giant says it controls 46% of the entire industry’s U.S. sales.

Budweiser beer cans are on ice at a concession stand at LECOM Park, the spring training home of the . [+] Pittsburgh Pirates, in Bradenton, Florida. The brand’s brewer, Anheuser-Busch, brews more than 100 brands and controls nearly half of the U.S. beer industry’s sales. (AP Photo/Gene J. Puskar, File)

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MillerCoors, which owns Blue Moon, Pilsener Urquell and numerous brands besides Miller and Coors products, ranks No. 2 in volume of beer produced for sale. Constellation Brands is No. 3 with its various brands, including Corona and Modelo.

The traditional giants have bought some craft breweries in recent years, blurring the lines between craft and non-craft brewing companies. Anheuser-Busch bought 10 Barrel Brewing of Bend, Oregon, and Constellation Brands purchased Sand Diego-based Ballast Point for $1 billion.

The Brewers Association, which represents more than 4,000 small and independent craft brewers, says its members’ share of the market has been slowly increasing, producing 12.3 percent of beer sold in the USA in 2020. Retail dollar sales of craft beer increased 10 percent in 2020 to $23.5 billion — nearly 22 percent of the $107.6 billion U.S. beer market, the Brewers Association says.

Craft beers are served at the Maine Beer Company in Freeport, Maine. Eight beers are now on tap at . [+] the brewery’s tasting room. (AP Photo/Robert F. Bukaty, File)

Joseph Tucker, the executive director of RateBeer.com, says it’s become difficult to classify which companies are craft brewers.

“There are many scales of craft brewer now — from the mom and pop, to breweries selling to entire states, to regional brewers and now international brewers brewing millions of barrels annually that are still qualifying as craft by some definitions,” Tucker says. “Ownership also runs the gamut: some small and family-owned, others with industry or non-industry investors and a few publicly traded.”

“Macro brands can afford the advertising, the eye level space (in retail stores) and the promo gear,” she says. “And, for a while, that strategy really worked for them and, frankly, still does although not as well. But now with craft beer and the local movement, people are looking into their backyards and are discovering great beer made down the street as well as a stellar place to hang out on a Saturday afternoon.

“It’s a slow burn for craft brewers, and they are slowly chipping away at the big guys,” Sauter says. “Craft isn’t going to overtake macro brands overnight. But the beer world continues to evolve at a crazy pace. I’m super excited to see where it goes next, wherever that is.”

Bottles of Sierra Nevada’s pale ale move along a conveyor belt at the company’s brewery in Chico, . [+] California. (Photographer: Ken James/Bloomberg)

Here are the Top 50 U.S. breweries, ranked by volume of beer produced last year, according to the Brewers Association:

1) Anheuser-Busch , St. Louis, Missouri

2) MillerCoors , Chicago, Illinois

4) Heineken , White Plains, New York

5) Pabst Brewing , Los Angeles, California

6) D. G. Yuengling & Son , Pottsville, Pennsylvania

8) Diageo , Norwalk, Connecticut

9) Boston Beer , Boston, Massachusetts

11) New Belgium Brewing , Fort Collins, Colorado

13) Duvel Moortgat , Paso Robles, California/Kansas City, Missouri/Cooperstown, New York

14) Gambrinus , San Antonio, Texas/Berkeley, California/Portland, Oregon

15) Founders Brewing , Grand Rapids, Michigan

16) Bell’s Brewery, Comstock, Michigan

17) Sapporo USA , La Crosse, Wisconsin

18) Stone Brewing , Escondido, California

19) CANarchy , Longmont, Colorado/Tampa, Florida/Salt Lake City, Oregon/Comstock Park, Michigan

21) Brooklyn Brewery , Brooklyn, New York

24) Artisanal Brewing Ventures , Downingtown, Pennsylvania/Lakewood, New York

26) New Glarus Brewing , New Glarus, Wisconsin

27) Matt Brewing , Utica, New York

28) Harpoon Brewery , Boston, Massachusetts

31) Abita Brewing , Abita Springs, Louisiana

32) Odell Brewing , Fort Collins, Colorado

33) Stevens Point Brewery , Stevens Point, Wisconsin

35) Summit Brewing , Saint Paul, Minnesota

36) 21st Amendment Brewery , San Francisco Bay Area, California

38) Flying Dog Brewery , Frederick, Maryland

39) Full Sail Brewing , Hood River, Oregon

40) Troëgs Brewing , Hershey, Pennsylvania

41) Long Trail Brewing , Bridgewater Corners, Vermont

42) Rogue Ales , Newport, Oregon

44) Narragansett Brewing , Providence, Rhode Island

47) Uinta Brewing Co. , Salt Lake City, Utah

49) Surly Brewing , Minneapolis, Minnesota

I am a multi-award-winning journalist who was USA TODAY’s investigative travel editor for 17 years and a founding journalist of Conde Nast Traveler magazine. I

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